What A Burger!

BK

26 comments to What A Burger!

  • Matt Helm

    I saw this the other day and while it’s racy, it’s not as bad as the commercial with the Whopper Jr. kid and his girlfriend where they show a back shot of her head over his crotch area. What’s even worse is their selling the Sponge Bob meals for kids with this same adult content. I guess they figured out that they’re lacking a certain demographic of sleazy old pedophiles, shut-ins, and horny teens.

  • Matt,

    I saw that same commerical and actually didn’t quite believe my eyes, especially when the Spongebob pitch was thrown in. I couldn’t fathom that they would use that imagery to sell kids meals.

  • Matt Helm

    Skip, There was one SB commercial with the chicks with the square booties, that was posted on here. There was another one where a man was taking a bath while his wife was in the room. He puts this big square sponge on his head and stands up in the tub and says, “Look Honey, Sponge Bob No Pants!” The shot of his privates were either covered by his wife in the foreground or suds, I don’t remember at the moment. But I saw this as described one night and then later on it was cut down to be less controversial, yet it still was.

  • Rufus

    They are certainly crossing a line. Time will tell what it means for their sales. Carl’s Jr./Hardees dances right on that line also, but for some reason their ads don’t bother me like these BK ads do.

    You wouldn’t believe how different watching television is after you have children! Sporting events are the worst. Every commercial is either selling beer via scantily-clad women or ED medication.

    • Matt Helm

      As a teacher with 20 kids or more at a time, I notice these things, even though I don’t have any of my own. I had a few but sold them to the gypsies.

  • Heh, I had forgotten about those other commercials. Television is not a favorite pasttime. I remember a handful of years back when myself and my sister were visiting our parents. She had brought her kids of course and my Dad has been and probably always will be a big WWE fan.

    So we are watching when one of those female strip matches comes on (if you’ve never seen these things, its down lingerie and I think they stopped doing these). So the kids are watching and my sister and I look at each other and then to my oblivious father. Grandpas. You gotta love em.

  • Rufus

    Your dad raised you on the WWE and “Television is not a favorite pasttime?!”

  • JohnFN

    That’s up there with the Quizno’s horny oven.

  • Scott M.

    At least they didn’t use my name

  • Alrighty then. I know sex sells, but I kinda draw the line at scantly clad women pitching products.

    Simulated or implied oral sex with your food? I know some people love food but that is ridiculous.

  • TRO

    Hey, at least it’s not a taco commercial.

  • +JMJ+

    Rufus: No kidding!

    I’m hardly an old fogey (“young fogey,” would be more accurate), but sitting down to watch some TV with my little brothers (ages 11 and 12) can be the most stressful part of my day. The only time we can get through an hour of television without me changing the channel on them is when Dirty Jobs is on. Mike Rowe is a godsend . . . and now that I think about it, a great role model.

  • As I understand it, just about every fast food place is hurting for business in the present economy, and a lot of ‘em are taking losses. Who can afford to eat out anymore? I’d imagine the racy adds are an act of desparation just to get people not to tune ‘em out.

    I agree the BK adds seem a bit more inappropriate than the Quiznos ones. BK always insists it’s a family restaraunt (Despite being staffed entirely by tattooed ex-felons), whereas I’ve never seen a kid in a Quiznos. In fact, they’re probably actively trying to keep ‘em out so they can go after their prefered homosexual non-vegan demographic.

    Quiznos: where gay dudes who like meat eat, assuming Lowes is closed…

  • Kit

    That poster, my friends, is a sign of desparation.

  • Matt Helm

    I’ve noticed a “nontraditional” slant in all the fast food commercials in the last several years, though most haven’t gone this route. I remember Mack Donald commercials that were kid-oriented, with the whole McDonaldland thing, but I can’t seem to remember when that stopped. I do remember after moving to Swampstench, FL in 2002 that McDonalds stopped having Christmas themed commercials in December. Their December commercials had Ronald surfing and at the beach. I don’t know if that’s regional marketing or if the whole country got the same thing. I used to like their Christmas commercials because it got you into the holiday spirit. Now all the commercials are targeted at adults and need some big joke to shove a Big Mac down your esophagus. I think when they abandoned the traditional (and tasteful) family aspect of their marketing, they went downhill. It’s as if the liberals who’ve legally blackmailed them from using beef tallow for their fries (the good old days) and listing them as vegetarian, to the whole trans fat farce, they’re bending over backwards to make liberals love them.

    • most everything is aimed at adults. We actually don’t live in a very child friendly society. Sounds weird to say in a culture that has entire stores dedicated to children’s clothing and toys, but if you look closely, what we are doing is forcing them to be little adults by how we dress them and what we buy them to play with.

      It’s already hard to shop for my girl and she’s ONE. So many of the shirts talk about boys and how they are either cute or they suck. Not on my daughter. I would also like a pair of shorts that covers her diaper, but hey, I’m a dreamer.

      Children’s movies are bad about marketing to adults too. Somehow, Chuck Jones managed to make a product that appealed to children and the adults who care for them, but it’s impossible now. There are a few shining examples, but the likes of Shrek have really made dr zoon and I very cautious when it comes to letting our children go to the movies.

      Rufus, we dvr everything. We got so tired of the commercials making for some very awkward questions.

      • Matt Helm

        I’m probably not helping the infant apparel situation by buying a friend’s daughter a shirt that says, Daddy Drinks Because I Cry Too Much, and a pacifier that has vampire teeth on the outside.

  • Well as a mom who can spend 30 to 50 on one meal in a fast food restaurant, I have to say

    IT AINT WORKING.

    We typically eat out once or twice a week and we avoid places that use blatant sexuality. And their fries suck.

  • Scott M.

    Swampstench,Matt? Is that near Tallahassie?

  • Matt Helm

    Scott, throw a dart at a map of Florida and you’ll hit Swampstench. That’s my name for this God forsaken hell hole of a state. This summer, everyday is in the 90s in both temperature and humidity percentage.

  • Thing that bothers me the most about commercials is along the lines of what Matt was talking about. Only it’s not so much the blatant sexuality of the ads. It’s the products themselves. There’s been an ad here in Vegas for the last few months where a female comedian is doing a standup routine about PMS or PMDD or whatever. At the end of the routine she screams at the top of her lungs that the reason she’s grumpy is “BECAUSE MY UTERUS IS FALLING OUT!” The other day I almost shot my TV. That commercial, plus male enhancement (especially the one with “grinning Bob” the resident ED pervert), hemmoroid creams, douches, creams, pads, ad infintum, are all on during the supper hour and the early evening. Then there are the cute toilet paper bears with “pieces” on their tushes. Then when you think you’ve settled down to a relatively simple, quiet late night viewing of Forensic Files or similar stuff, here comes the loud John Holmesish porno style intro music with Cox Cable advertising their porno channel! I’m sick of it!

  • fritz8945
    Your comment is awaiting moderation.

    July 3rd, 2009 at 8:28 am · Reply

    “What A Burger”

    Did you do this to me Mike, because I would’ve achieved a fiver?

  • TRO

    “Aren’t all commercials taco commercials on some level TRO?”

    Hell, I don’t know, Floyd, I barely keep up with you guys on most days and today isn’t a good one.

  • Kit

    24, and after this one, 25, comments for a Burger King poster referencing the Clinton Pasttime.

    Tisk-tisk.

  • Kit

    Red Riding Hood: What A Big Whopper You Have!

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